Editorial policy: no paid endorsements

I write about and recommend technology. Our upcoming video discusses MindNode. Soon I'll be talking about email, where I recommend Fastmail. I've discussed 1Password, and of course there's my beloved Bear.

In the past, I have published affiliate links for some of these services. This makes me feel awkward – I don't want to tell you how good Fastmail is and follow it with a little footnote: ¹ Clicking this link earns me money.

When I see others do this, I'm suspicious. I don't want you to be suspicious of what I write. So.

1. We do not earn money from endorsements

When I recommend something, I want you to know it's because I think it's the best thing. Not because it's earning me money.

This means we will not include, say, an affiliate link to a product that we recommend.

You might still get a deal

This weekend's post will include a MindNode offer. This is a public offer that has nothing to do with me. I'll still include offers like this where they might benefit you but not me.

This doesn't preclude advertising

I'm not saying that I'll never advertise anything. (Though, let's be realistic.) But if I did, it would be obvious: it would be an advert, plain and clear. I'll say "I'm telling you this because they paid me".

This policy lives at Support > Policies

I've copied this policy there. If we add to it in the future, I'll blog an update.